Paper Details

Name: Swati Chandrakant Takkar, Rajesh Kumawat & Shripad Joshi
Country: India

Year: 2025
Volume: Volume-12, Issue-2 (July-December)
Page Number: 279-286
DOI: https://doi.org/10.5281/zenodo.19450711

ABSTRACT:
Youth tourism has emerged as one of the fastest-growing segments of the Indian tourism industry, driven by increasing disposable incomes, digital connectivity, and a strong inclination toward experiential travel. However, the rapid growth of youth travel has raised serious concerns regarding environmental degradation, carbon emissions, over-tourism, and irresponsible tourist behavior in ecologically sensitive destinations. In this context, artificial intelligence (AI) has gained prominence as a transformative tool capable of influencing travel planning, decision-making, and behavioral outcomes.
This study examines the role of AI-driven intelligent systems, including itinerary planners,
carbon footprint calculators, smart mobility applications, and AI-based recommendation engines, in promoting eco-friendly, responsible, and low-carbon tourism practices among Indian youth. Using a mixed-method research approach, primary data were collected through a structured questionnaire administered to Indian youth travelers aged 18–35 years. The study evaluates awareness, usage patterns, behavioral nudges, and sustainability outcomes associated with AI-enabled tourism platforms.